- 18 Apr 2022
- ICICI Securities
West Bengal excise department to ration supply of beer to retail liquor outlets
News: As per media sources, the West Bengal excise department has decided to ration the supply of the beer to retail liquor outlets in the state, at a time when demand for mild alcoholic beverages is on the rise because of the scorching summer heat
Views: The directive is effective from April 2022 and will continue till further orders. The pace of beer production had slowed, leading to the supply crisis. One retail liquor outlet in a month will receive only that amount of beer bottles or cans that they raised from the corporation in the same month of the previous year, i.e., 2021
Impact: Negative