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SIMCA ADVERTISING IPO

UPCOMING

IPO Details

8th May 2026
12th May 2026
600
₹ 2,19,600
₹ 174-183
₹ 58 Crore

Issue timeline

  • 8-12 May 2026
  • 13-May-2026
  • 14-May-2026
  • 14-May-2026
  • 15-May-2026

Subscription Status

Shareholder -
Qualified Institutional Buyers -
Non-Institutional Investor -
Retail Individual Investor -
Employee -
Total -

About Company

Simca Advertising is a specialized Out-of-Home (OOH) media agency providing comprehensive advertising solutions across Mumbai and Maharashtra. Established as an ISO 9001:2015 certified entity, the company manages a portfolio of over 100 media assets strategically positioned in high-traffic locations, including arterial roads, major junctions, and commercial hubs.

The company offers a versatile range of advertising formats, such as hoardings, gantries, bus panels, kiosks, and digital LED displays. Notably, the firm utilizes a slot-based commercial structure for its LED boards to maximize inventory and reach. Serving a diverse clientele across the government, real estate, entertainment, and BFSI sectors, the company provides end-to-end campaign execution. Services include audience behavior analysis, location selection, and customized media planning designed to optimize brand visibility.

As of December 31, 2025, the company’s operations are supported by a dedicated team of 31 permanent employees focused on delivering high-impact public space communication.

2022
Fahim Batliwala

Objectives

Purchase and installation of LED (Light-emitting diode) screens.
Funding for strategic collaboration with Capital World Media Services Private Limited (CWM) for monetization of 20 LED digital advertising screens.
Funding the incremental working capital requirements.
General corporate purposes.

Strengths & Risks

Strengths (4)

Established Network: With years of expertise with a portfolio of 100+ high-traffic media assets across Mumbai and Maharashtra’s key arterial routes.

Risks (4)

Client Concentration: A significant portion of revenue is derived from a limited number of clients or government contracts.

Financials

Industry Overview

  • Robust Market Expansion: India’s advertising sector is projected to grow from ₹1,020.97 billion in 2024 to ₹1,830.05 billion by 2031 (8.7% CAGR), fueled by increasing digital adoption, smartphone penetration, and government initiatives like Digital India.
  • Out-of-Home (OOH) Resilience: The OOH segment is poised to reach ₹7,659.2 crore by 2031, with Billboards remaining the dominant format (49.3% share) while Transit Displays emerge as a high-growth category expanding at a 10.0% CAGR.
  • Technological Transformation: The market is shifting toward Digital OOH (DOOH) and AI-driven strategies, enabling real-time content updates, programmatic targeting, and enhanced audience analytics to improve return on investment (ROI).

Simca Advertising IPO FAQs

What is the Simca Advertising IPO opening date?

The Simca Advertising IPO is scheduled to open for public subscription on May 8, 2026, and close on May 12, 2026.

The price band for Simca Advertising IPO has been fixed in the range of ₹174 to ₹183 per equity share.

The minimum lot size for Simca Advertising IPO is 600, and the minimum amount required for application is ₹2,19,600, with 2 lots being the minimum application size.

The promoters of the company are Fahim Batliwala and Ashma Fahim Batliwala.

The shares are proposed to be listed on the NSE and SME.

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*The financials mentioned above are sourced from DRHP/ RHP documents.