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ICICI PRUDENTIAL ASSET MANAGEMENT COMPANY IPO

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Qualified Institutional Buyers -
Non-Institutional Investor -
Retail Individual Investor -
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About Company

ICICI Prudential Asset Management Company Limited (ICICI Prudential AMC) is an Indian asset management company, responsible for managing the funds of ICICI Prudential Mutual Fund. The company, bearing Corporate Identity Number (CIN) U99999DL1993PLC054135, was incorporated in 1993. It is a joint venture between ICICI Bank Limited and Prudential Plc. This formidable backing provides significant brand strength and deep distribution reach. ICICI Prudential AMC offers a diverse suite of investment products, including equity, debt, and hybrid schemes, catering to both institutional and retail investors across India. The company is registered with the Securities and Exchange Board of India (Mutual Funds) Regulations, 1996, underscoring its commitment to regulatory compliance and responsibility.

 

Introduction

The Initial Public Offering (IPO) by ICICI Prudential AMC is structured as a 100% Book Built Offer, as detailed in the Draft Red Herring Prospectus (DRHP) dated July 8, 2025. The Offer is designed as an Offer for Sale (OFS) of up to 17,652,090 Equity Shares of face value of ₹1 each, by the Promoter Selling Shareholders. This means that the company itself will not receive any proceeds from the IPO; all funds generated from the Offer for Sale will accrue directly to the selling promoter. The primary objective of the IPO is to achieve the benefits of listing the Equity Shares on the stock exchanges. The listing is expected to enhance the company’s visibility and brand perception among its investors and key stakeholders in the financial market.

 

Business Model

As of March 31, 2025, the company operates a pan‑India distribution network with 264 offices across 23 states and four union territories, supported by a balanced multi‑channel model spanning physical and digital platforms. Their mutual fund distributors include 106,475 institutional and individual MFDs, 209 national distributors, and 64 banks, leveraging ICICI Bank’s 6,983 branches nationwide. Equity and Equity Oriented Schemes AUM contributions were 38.6% from MFDs, 15.7% national distributors, 25.9% direct sales, 8.5% ICICI Bank, and 11.3% other banks. They modernized technology via cloud adoption, new websites, i‑Invest app, and enhanced distributor portals integrated with fintech platforms. The company provides diverse investment products and advisory services through their Alternates business, tailored to individual investors and institutional clients including banks, insurers, corporates, and government entities.

Strengths & Risks

Strengths (4)

Diversified Product Portfolio: They leverage a diversified product suite to address varied customer needs and risk‑return profiles, navigating economic shifts. As of March 31, 2025, the company managed 135 mutual fund schemes, India’s largest

Risks (4)

Market and Economic Conditions: Adverse market or economic conditions beyond control may reduce assets under management, lower fees across businesses, and negatively impact their operations, financial performance, financial condition, and cash flows.

  • Diversified Product Portfolio: They leverage a diversified product suite to address varied customer needs and risk‑return profiles, navigating economic shifts. As of March 31, 2025, the company managed 135 mutual fund schemes, India’s largest

  • Diversified Distribution Network: The company built a pan‑India distribution network of 264 offices across 23 states and four union territories, supported by 106,475 MFDs, 209 national distributors, and 64 banks, including ICICI Bank.

  • Comprehensive Investment Philosophy: The company’s investment philosophy aims to outperform benchmarks, guided by a strategy of balanced, diversified portfolios across funds, adhering to internal norms on asset allocation, sectoral exposure, and security selection.

  • Trusted Brand: They have a trusted brand and strong market position in India’s mutual fund industry, driven by customer‑centricity, innovation, risk management, and excellence, delivering tailored solutions and sustained investor engagement.

  • Market and Economic Conditions: Adverse market or economic conditions beyond control may reduce assets under management, lower fees across businesses, and negatively impact their operations, financial performance, financial condition, and cash flows.

  • Performance of Investment Products: If investment products underperform, assets under management across portfolios, alternatives, and advisory may decline, adversely impacting their business, operating results, financial condition, and overall cash flows

  • Competition: Intense competition from existing and new participants offering investment products may limit growth, reduce market share, or pressure fees, adversely impacting their business, operating results, financial condition, and cash flows.

  • Breach of Regulations: The company operates in a highly regulated industry where breaches may trigger regulatory action, while evolving laws and legal uncertainties in India could adversely impact their business, operations, financial condition, and cash flows.

Subscription Status

Shareholder -
Qualified Institutional Buyers -
Non-Institutional Investor -
Retail Individual Investor -
Employee -
Total -

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*The financials mentioned above are sourced from DRHP/ RHP documents.

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