loader2

Why should you invest with ICICIdirect?

ICICIdirect provides you a comprehensive platform to cater all your equity investment needs. We have several tools & innovative features that provide flexibility to your investment journey and also keeps you updated on your investments. With our 3-in-1 account, you can transact across your bank, demat and trading account absolutely hassle-free.

Why should you invest with ICICIdirect?

Here are 6 reasons why.

icon-device
Award Winning Research

Discover oppurtunities in any investment class. our award-winning research teams have a 75% strike rate since inception.

market-research
Advance Tools

Stay ahead with trading innovations. we are the first to offer Price Improvement,Cloud and Valid Till Cancel orders.

flexibility
Instant Liquidity

Our wealth team uses first-in-class innovations like prime instant liquidity (up to 1 cr) & comprehensive portfolio views to grow your wealth.

reward
Financial Superstore

Count on us for any financial solution. We have more than 50 products and services.

icon-device
Safe and Secure

You can trust us. We are backed by the ICICI group. we have been servicing customers from 2 decades.

flexibility
Easily Accessible 

We are available everywhere. Online,on-call and in-person visits.

Our Offerings

A sneak-peek of what you get

Benefits of investing in Equities:

work

Potentially high returns to grow wealth.

shield

Can help beat inflation

swap

Regular income through dividends

market-research

Easy tracking of your portfolio

sales

Shares can be sold and therefore, are easy to liquidate.

Your money is in safe hands

trophy

Fingerprint Authentication based App Login: Just Login once, enable fingerprint scanner on your device and you are done! No more entering login details on every login. For users having IPhone X and models thereafter, you can also use Facial Recognition for authentication

Rich App Experience: As against previous version, the new app is much more responsive, quick and easy to use

Enhanced Watchlist: Save your favorite watchlists, create one watchlist for both Equity and F&O, get live quotes and so on

Inclusion of Currency Segment: The entire Currency Segment is now available on Mobile App, which means, more investment options at the reach of your hand

AltImage